How to Set up and Install Google Analytics 4
Creating a Google Analytics 4 Property & Data Stream Let’s start your journey into Google Analytics 4 with the essential first step – creating a new property. Navigate to the Admin Section: Begin by...
Category: GA4
Understanding GA4 Scopes of Traffic Sources
Google Analytics 4 (GA4) is a powerful tool that provides invaluable insights into user behaviour and website performance. To make the most of GA4, it’s essential to understand the various scopes of traffic sources...
GA4 V’s Universal Analytics
Overview At the start of 2022, Google announced it was retiring Universal Analytics (UA) and would replace it with Google Analytics 4 (GA4) and that new user data would only flow in to GA4...
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